Selected Work
A collection of campaigns, brand work, and digital projects built across industries and channels.
Web Design
Designed a full personal brand website for high-performance coach Ron Monteiro — bold visuals, conversion-focused layout, and a UX built to turn visitors into clients. Delivered a 69% lift in conversions and 40% more inquiry submissions.
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Branding
Crafted a bold LinkedIn brand identity for Lana Starchuck — Speaker, Author, and Skydiver. Designed banner, messaging, and visual language to position her as a thought leader in strategic clarity for high-impact leaders.
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Marketing Automation
Built a full Kajabi marketing automation system for Sutra Academy — pipelines, triggers, segmented email sequences, and re-engagement flows that drove a 42% email open rate and a 35% boost in course enrollments.
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Strategy
Led market research and GTM strategy execution for Galaxy Pharma's international product launches into Pakistan and UAE — collaborating with LG Chem, Besins Healthcare, and Lo.LI Pharma International to identify unmet clinical needs and drive $10M in new revenue.
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AI Automation
Built an AI-powered assessment tool for KICT Inc. that collected individual data on soft skills and technical skills, then benchmarked each learner against their team and company average. Trainers gained clear, personalised insights into skill gaps — enabling them to tailor training programs to each organisation's unique needs. The tool helped companies map their team's capabilities and resulted in measurably higher training satisfaction scores.
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